During the 2000 Presidential primary season, Senator John McCain's campaign scored a fund-raising coup online

During the 2000 Presidential primary season, Senator John McCain's campaign scored a fund-raising coup online in the wake of his victory in the New Hampshire Republican primary. Team McCain raised about 2 million via his campaign website in the week after his NH primary win.[93] [94] But Senator McCain still lost the nomination to now President George W. Bush.

The Internet and the Future of Presidential Politics

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The Digital Tea Leaves of Election 2000:
The Internet and the Future of Presidential Politics

by Don Lewicki and Tim Ziaukas
First Monday, volume 5, number 12 (December 2000),
URL: http://firstmonday.org/issues/issue5_12/lewicki/index.html

http://firstmonday.org/htbin/cgiwrap/bin/ojs/index.php/fm/article/view/818/727

Abstract

While the Internet may not have played the transformational role in the election of the U.S. President in 2000 that some predicted, this new medium of political communications suggested what an Internet-driven transformation in political communications might look like. After setting the stage by discussing the use of information and communications technologies (ICTs) by Sen. John McCain in the primary campaign, the researchers evaluate the Web sites of four major candidates for President of the United States over the course of the general election. Additionally, this article serves as a digital archive of Web pages caught at what many believe is the nascent stage of what might come to be the dominant medium for political communications in the decades to come.

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A Brief History of the Cyber-Electioneering : 1992- 1996.

A Brief History of

CYBER-

ELECTIONEERING

from 1992 to 1996.

The history of the Cyber-Electioneering began in 1992 when the Democratic Presidential ticket of Governor Bill Clinton and Senator Al Gore posted a website with "full texts of speeches, advertisements and position papers, as well as biographical information."[88] Being a minuscule amount of the American population had Internet access at the time [89] the website was more a novelty than anything else.

Four years latter though in 1996 --- after Window 95 and Internet Explorer was introduced—an election day exit poll by the Voter News Service[90] showed 26% of American voters to be regular Internet users.[91] Realizing this growing trend earlier that year, 1996 Republican presidential nominee Bob Dole felt compelled to announce his campaign's website address at the end of his first nationally televised debate with President Bill Clinton.[92] It did not help, and he lost the race anyway.